Marketing Toolkit
Digital Marketing
Research & Analytics
- Social Media Marketing​
- Google Ads
- Search Engine Optimization
- Content Strategy
- Market Research
- Consumer Behavior Analytics
- Tableau
- Google Analytics
Creative
Business & Productivity
- Video Editing
- Canva
- Adobe Photoshop
- Short-Form Video Production
- Microsoft Office
- Brand Strategy
- Campaign Planning​
Professional Experience
May 2026 - Present
American Marketing Association
March 2026
AMA International Collegiate Conference
August 2025 – May 2026
American Marketing Association
Administrative Officer
Managed social media content creation and promotional materials for the American Marketing Association chapter.
Marketing Competition Participant
AMA Marketing Competition | MLB Campaign
Collaborated with a student marketing team to develop campaign concepts aimed at increasing Major League Baseball's engagement with Gen Z audiences. Proposed the "MLB IRL: Campus Partnership Program," an initiative allowing colleges and universities nationwide to participate in interactive MLB experiences. The concept incorporated campus activations, social media challenges, and university partnerships to build stronger connections between MLB and younger audiences.
Director of Multimedia
Managed social media content creation and promotional materials for the American Marketing Association chapter.
Aug 2025 – Dec 2025
Digital Marketing Intern
CPP Innovation Incubator
Increased brand awareness and website engagement through data-driven recommendations and community-focused marketing strategies.
Jan 2020 – Apr 2021
Marketing Assistant
Hat and Beyond
Managed the company's Instagram presence by creating social media content, promoting products, and supporting brand visibility. Assisted with e-commerce operations across Amazon FBA, Shopify, eBay, and Sears, gaining hands-on experience in online retail, product marketing, and multi-platform e-commerce management.
Google Ads Search Certification
Completed: January 2026
Google Analytics Individual Qualification
Completed: June 2026
Certifications & Professional Development
Continuous learning and technical validation across digital advertising, data analytics, and marketing strategy platforms.
Google Ads Display Certification
Completed: January 2026
HubSpot Professional Social Media Marketing
Completed: September 2026